One year later when she reviewed the planning document they produced, she was shocked to learn that the numbers were disappointing and several goals haven’t been reached.

In their book, The Balanced Scorecard, authors David Norton and Robert Kaplan found that a staggering 90% of companies fail to execute their strategies successfully. This includes large organisations and small businesses alike.

ASIC has found that one of the main reasons 60% of small businesses close their doors within the first few years, is because business owners have no clear plan or they get stuck in the daily running of the business and don’t execute their plan.

This is what happened to Caroline and her team. They created a plan but put it on the shelf as the daily operations consumed them. Putting your plan on the shelf is as bad as not writing a plan at all.

Being busy does not always mean real work. The object of all work is production or accomplishment and to either of these ends there must be forethought, system, planning, intelligence and honest purpose, as well as perspiration. Seeming to do is not doing. 

Just wanting something isn’t enough. Creating a plan and executing it, takes discipline as you’re bound to encounter challenges along the way.

After years of helping leaders and small businesses simplify their strategy and planning processes and hearing the same questions time and time again, I decided to put together 7 Essential Planning Questions, around the seven areas of a high performing business, for your small business planning for 2021.




I cover each of the 7 Essential Planning Questions in depth in the download below AND you’ll also get your own customisable 90-Day Action Plan around these 7 areas.


7 Planning Questions for 2021



How often do you and/or your team have a planning meeting? Leave your comment below.


Alicia-MenkveldAuthor: ALICIA MENKVELD Alicia is an award-winning consultant, trainer and speaker for the last 21 years. She’s an authority and trusted adviser to many leaders, teams and small business owners in the areas of sales, productivity and courage at work. Alicia has a simple but powerful message: Do Less, Better. She loves to travel with her husband and lived in South Africa, the UK and Australia to date.